Your seller identity

ENS storefront identity

Give your seller wallet a recognizable name. Set up a Sepolia ENS identity so buyers can recognize you across listings.

Already have a storefront name? Manage records and delegates in storefront settings.

Wallet and project setup

ENS writes use Ethereum Sepolia. Your Arkiv listings remain on Rabdi and public browsing continues independently.

Project parent: freshmarket.eth

1. Parent registry setup — project administrator

After registering the parent in the Sepolia ENS app, use its owner wallet here. If it already has a subregistry, reuse that registry; never replace one serving existing sellers.

Parent UserRegistry address

The registry operator retains parent-level permissions. A seller-owned token does not imply the parent is emancipated or irrevocable.

2. Issue a seller storefront subname

Prepare a resolver controlled by the seller, then let the parent registry’s authorized issuer register the label. Ordinary sellers do not receive permission to register arbitrary subnames.

Storefront handle

Name: your-handle.freshmarket.eth

Seller wallet (owns the subname and its records)Seller PermissionedResolver addressSubname lifetime in days

3. Seller profile and primary name

Connect the seller wallet that owns the handle above. Updating records and setting your primary name are separate approvals. A primary name changes this wallet’s Sepolia ENS reverse identity.

Avatar HTTPS URLStorefront descriptionWebsite HTTPS URL

Keep transaction links and deployed registry/resolver addresses before leaving this page. Pending transaction locks are in memory.